Submitting Artwork

For best results, please follow these guidelines when submitting artwork. If you have any questions about how to save your files, please contact the art department.

Acceptable files:

  • AI (Adobe Illustrator) – the best file type. Logo is very clean & can be easily modified to print on any product.
  • EPS (Encapsulated Post Script) – These are the most universal files. Usually created in Adobe Illustrator, and can be exported and modified easily.
  • PSD (Adobe Photoshop) – used for more photographic type pictures. (e.g. A picture of a waterfall).
  • CDR (CorelDraw) – usually accepted, but vendor must have CorelDraw to open or modify art.
  • TIF (TIFF) & PDF – high resolution format that is usually accepted, but art can not be modified if changes are required.
  • *NOTE: low resolution formats such as JPG, GIF & BMP are OK for web work, printing documents, embossing or embroidery, however are not clean enough to print art.

The ideal art file:

  • An EPS file with:
    • All text converted to paths, curves or outlines. If they are not converted when the vendor receives the file, the fonts will be substituted if they don’t have that specific font on file. If the artwork needs to be modified, include the font file used. When fonts are converted to outlines, it is no longer TEXT; it’s a series of curves and makes it difficult to change.
    • Colour separated art with PMS Numbers. If the artwork is 4 colour process, please ensure all colours are converted to CMYK.
    • Art in this format MUST be created in Adobe Illustrator. TIF, JPG, GIF & BMP art saved in an EPS file are still low resolution (not clean enough for print) and can not be modified.
  • A high resolution PDF or TIF – These file types store the information in such a way that it will appear the same no matter which software is viewing it. This is your “artwork proof” so that the artist opening the EPS or AI files knows what they should see. (EPS & AI files can appear differently on different computers if not saved with all the proper information.)

Large art files should be compressed using ZIP or SIT(StuffIT) formats.